Monday, August 20, 2007

 

What Buyers Want: Top Home Preferences

More home buyers want extra garage space with two or more spaces in their homes, according to the “2007 Profile of Buyers’ Home Feature Preferences,” which was released Tuesday by the NATIONAL ASSOCIATION OF REALTORS®.

The number of buyers expressing a desire for oversized garages grew 16 percentage points since NAR's last survey of buyer preferences in 2004. About 57 percent of home buyers surveyed now say they want an oversized garage. What's more, among buyers who purchased homes without big garages, 56 percent said they would have paid more for an oversized garage, compared to only 6 percent in the 2004 survey.

NAR's latest home buyer preference survey, which reports responses from buyers who purchased homes in 2006, asks buyers about the importance of 75 home features and room types.

What They're Shopping For

Other priorities for today’s home buyers include:

Air conditioning: three out of every four respondents surveyed ranked this as “very important.”
Master bedroom walk-in closet: 53 percent of buyers rated this as an important feature in a home.
Hardwood floors and granite countertops: each gained 7 percentage points in popularity since the 2004 survey; 28 percent and 23 percent, respectively, of buyers labeled these home features as very important.
Cable/satellite TV-ready: 46 percent, a growth of 6 percentage points from the 2004 survey, said this was important.
Energy efficiency: especially among new-home buyers — 65 percent of new-home buyers said energy efficiency home features are very important compared to 39 percent for buyers of existing homes.

Buyers also said they're willing to pay more for these extras. For example, 65 percent of buyers said they would be willing to pay a median $1,880 extra for a home with central air conditioning. One out of four buyers also was willing to pay a median of $4,760 more for waterfront property.

Regional Preferences

What home buyers want in the South, however, is not always what buyers in the West want. The survey identified some of the following regional preferences in home features:

Home buyers in the South and Midwest viewed central air conditioning as a priority, with 91 percent and 81 percent, respectively, saying this feature was very important.
Sixty-six percent of buyers in the South thought a walk-in closet in the master bedroom was very important, while 61 percent of Midwesterners valued an oversized garage.
In the Northeast, the highest percentage of buyers placed a premium on a backyard or play area (53 percent), followed by central air conditioning at 41 percent.
Two-thirds of buyers in the West want oversize garages (66 percent), followed by central air conditioning at 59 percent.

Fixing up the Nest

According to the survey, nearly six out of 10 recent home buyers took on remodeling or home improvement projects within three months of their purchase. Close to half of home buyers who remodeled or made improvements updated their kitchen, and nearly half remodeled or improved their bathroom.

New-home owners spent a median of $4,350 on home improvement or remodeling projects undertaken within three months of purchase.

“The fact that a majority of home buyers quickly remodel key areas of their homes ties into the fact that their home is a good, long-term investment,” says Paul Bishop, NAR manager of real estate research. “Regardless of market conditions in the short term, when purchased for the long term, housing is one of the safest investments consumers can make.”

Indeed, more than half of home buyers said they believe their home has high investment potential, and another four out of 10 say it has moderate investment potential. Only 3 percent felt their home’s investment potential was low.

Generational Differences

Age was the biggest differentiation in what buyers were looking for in a home. Buyers 75 years old and older wanted a single-level home (74 percent) that was less than 10 years old (43 percent) with a walk-in closet in the master bedroom (74 percent).

On the other hand, most buyers between the ages of 25-34 wanted a backyard or play area (60 percent).

More than half of buyers over 65 wanted a separate shower enclosure in the master bathroom, compared to only one-fourth of buyers ages 25-34.

Also, older buyers placed a higher priority on energy efficiency home features than did younger buyers — 63 percent of buyers 75 and older said it was very important, but only 32 percent of buyers who were 18-24 agreed.

Home Growth

Overall, the survey also revealed that while homes are getting bigger, the number of bedrooms is shrinking. From 2004 to 2006, the size of the typical home purchased increased by about 100 square feet to 1,840 square feet, while the median number of bedrooms dropped from four to three during that same period.

The median age of the home reported in the current survey is 12 years, down from 15 years in 2004.

Real estate practitioners see hundreds, if not thousands, of houses with their buyer clients every year and know exactly what buyers are looking for in a home, says NAR President Pat V. Combs. “This insight is one more way REALTORS® add value to the real estate transaction,” Combs says.

Reprinted from REALTOR® Magazine Online (http://www.realtor.org/realtormag), August 7, 2007
with permission of the NATIONAL ASSOCIATION OF REALTORS®. Copyright 2007. All rights reserved.

RE/MAX Paradigm Realty Group
Jennifer Allegra- Realtor Associate, E-PRO
Resort and Second Home Property Specialist
Luxury Home Marketing Specialist
Accredited Buyer Representative (ABR®)
Graduate of the Realtor Institute
Office: 732-212-9900 ext 321* Direct: 646-391-3737* Fax: 732-212-9666
Mailto:Jennifer@AllegraRealEstate.com
http://www.ResortandSecondHomeSpecialist.com

Thursday, August 02, 2007

 

Turning IT Liabilities into Assets with SAMR

SAMR (Supreme Asset Management & Recovery) 1950 Rutgers University Boulevard, Lakewood, N.J., will be celebrating the opening of its 100,000 square foot building with a ribbon cutting ceremony, Thursday, September 27, 2007, from 3:00 p.m. to 6:00 p.m.

Your company just bought brand new computers. Now, what do you do with the OLD computers? You could dump everything—but what about the hard drives and the information about your company that are on those hard drives? In today’s technological world, you know reformatting hard drives DOES NOT wipe them clean. What about identity theft and privacy risks? How can you be sure that the security of your company will not be compromised? What was once an asset is now quickly becoming a liability—SAMR (Supreme Asset Management & Recovery), Lakewood, N.J., has the solutions to these IT problems.

Using the latest and most secure information technology, SAMR will ensure the proper management of your end-of-life computers, as well as all other IT and electronic assets. Data security begins with the use of SAMR’s fleet of trucks, equipped with electronic access control locks and GPS. The safety and security of your company’s data continues with RFID (Radio Frequency Identification) that tracks the physical location and progress of your assets from the start to the finish at SAMR.

SAMR provides either military grade data erasure for functioning hard drives or shredding of non-functioning hard drives. Your company will receive comprehensive reporting and even the ability to audit or view the processing and handling of material at SAMR’s new 100,000 square foot facility in the Lakewood Industrial Park. In every instance, you can relax knowing that SAMR’s computer and electronic recycling process is environmentally responsible, meets all state and federal regulations for disposing toxic and hazardous e-waste, and has a documented zero landfill policy.

See all this first hand at the SAMR ribbon cutting ceremony, Thursday, September 27, 2007, from 3:00 p.m. to 6:00 p.m., 1950 Rutgers University Boulevard, Lakewood, N.J. SAMR will also be holding an open house Friday, September 28, noon to 4:00 p.m.
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Submitted by Fran Kirschner, Frantasy Enterprises

 

Lakewood Chamber Names Cavanaugh Business Person of the Month

Tracy Cavanaugh, Neptune, a partner in America’s First Funding Group, Neptune, was named Business Person of the Month, by the Lakewood Chamber of Commerce for organizing a Chamber membership drive at FirstEnergy Park and her dedication to Young Professionals. Cavanaugh, a certified mortgage planner, graduated from Middletown Township High School South and earned a B.A. degree cum laude in English from Kean University, Union, N.J., in 1993.

Cavanaugh, who has earned the designations of both Certified Mortgage Planning Specialist (CMPS) and Certified Mortgage Planner (CMP), holds a New Jersey Mortgage Banking License for both first and second mortgages. She is a member of the Financial Planning Association and Certified Mortgage Planning Specialist Institute. Cavanaugh has served on the board of the local chapter of Habitat for Humanity and the Monmouth University Scholarship Ball. She is a member of the Lakewood Chamber of Commerce and a director of both the Lakewood Chamber and Young Professionals as well as the Strand Theatre, Lakewood. Cavanaugh is an author, speaker, and co-host of "The Plan," an educational podcast about mortgages, and the preparation of financial and estate planning.
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Submitted by Fran Kirschner, Frantasy Enterprises

 

CareOne Hosts Race for the Cure Cancer Drive Kickoff

The public is invited to CareOne at Jackson for a Race for the Cure cancer drive kickoff party on August 13, 2007 from 4:00 to 7:00 p.m. Monica Smith, the development and events coordinator for the Central and South Jersey Affiliate of the Susan G. Komen Foundation, will give a talk about early breast cancer detection and what the Komen Foundation does locally and nationally. Refreshments will be served.

Michelle Castanzo, marketing director of CareOne at Jackson and a team leader for Race for the Cure, is hoping the community will participate in the actual event, both a walk and a run, which draws about 20,000 participants and spectators annually. This year’s Race for the Cure will take place at Six Flags Great Adventure, October 13, 2007. For further information about the kickoff party, contact CareOne at Jackson, a nursing and rehabilitation center located at 11 History Lane, Jackson, N.J., at 732-367-6600.


About CareOne at Jackson
CareOne at Jackson, a 62-bed sub-acute unit, with both semi-private and private room accommodations, provides educational seminars and such services as wound care, TPN (Total Parental Nutrition), IV ABT, G-Tubes, tracheotomy care, respite care, and a specialized CHF program, among others. CareOne is a family-owned and operated New Jersey-based senior care company that has operated senior care facilities for more than 35 years.

Submitted by Fran Kirschner, Frantasy Enterprises

 

Gellman Credits SCORE Chapter 36 for Giving Him a Good Start in Business

Receives Award from Western Monmouth Chamber of Commerce


Most people who plan to start a business usually don’t have the money it takes to get the good advice they so desperately need. SCORE Chapter 36 of Monmouth County, a nonprofit organization made up of business executives and experts in their fields, will help any aspiring entrepreneur FREE of any charge.

When Gary Gellman, Plumsted, N.J., president of Gellman Images, was recently honored with The Small Business Award from the Western Monmouth Chamber of Commerce at the annual Circle of Excellence awards dinner, he gave tribute to Al Peskoe and SCORE Chapter 36 for helping him get a good start in the business he has today.
Gellman had no business experience or business training at the time he was planning to start Gellman Images, a photography and media production company, Adelphia, N.J. He found out about SCORE in the newspaper. “Before I even started in business, I signed up to meet with Al Peskoe, a SCORE counselor, at the Manalapan Branch of the Monmouth County Library, for advice. We met regularly over the next two months. He gave me advice on the things I needed to do and connected me with people who would assist me.”

Gellman found the business counseling and advice he received from Peskoe and SCORE invaluable. “SCORE gives young businesses and entrepreneurs an opportunity to grow and learn from true leaders in business. They take the new entrepreneur and mold him or her into a serious business owner. They answer all the questions in a very professional manner and understand the needs of a young, small business owner.”
Gellman grew up in Howell, N.J., and was graduated from Freehold Township High School in 1985. He began his video production career at the age of 16, working at a public access television cable station in Monmouth County. From 1985 to 1989, Gellman produced programming for Cable Television of New Jersey, worked in the programming department of New Jersey Network, and the newsroom at WWOR-TV. Six months after receiving a B.A. in communications and journalism from The College of New Jersey in 1989, Gellman opened his studio but not before meeting with Al Peskoe and SCORE.

Now, 18 years later, Gellman, age 39, has received awards for his business acumen, commitment to professional excellence, and his dedication to his community. In 2005, he received the NJBIZ “Forty Under Forty” Award, given to 40 men and women who have demonstrated leadership and have taken leading decision-making roles at an earlier than usual stage in their lives. In 2007, he received The Small Business Award and joined the Circle of Excellence of the Western Monmouth Chamber of Commerce for making positive impact on the community.

This month Gellman received a national award from Brides.com who announced that “Engagement on Ice,” a Gellman Images’ production, has won the annual national video competition. The wedding engagement video, written and produced by Gary Gellman and edited by Michael Schiumo, features Nick Frayler, who had asked his girlfriend Sandy Ramos to marry him in front of thousands of people on the ice rink at Rockefeller Plaza, New York City, during the Christmas season. The competition was highlighted on CBS’s Entertainment Tonight.

Gellman says, “I will always be appreciative of the help that I received from SCORE. I urge entrepreneurs and business owners who want to grow to take advantage of SCORE’s counseling and their workshops. Everything is free and draws on the experience of professionals who have expertise in many fields.”
Gellman Images has covered events for Fortune 500 companies, professional sports figures, former governors and presidents. His production "A Presidential Visit to Our Hometown" was included in the United States Senate Gallery in Washington, DC. “Let’s Talk with Gary Gellman,” a public information television program, created by Gellman in 2004 is now shown in 150 towns and can be heard on seven radio stations in the tristate area. His most recent “Let’s Talk” guests include Thomas Kinkade, portrait artist; Gerry Cooney, professional boxer; former N.J. First Lady Mary Jo Cody, and Eli Manning, N.Y. Giants quarterback.

Gellman is a member of the Professional Photographers Association of New Jersey; the Western Monmouth, Lakewood and Howell chambers of commerce; CRA (Corporate Resource Alliance); and JSPRAA (Jersey Shore Public Relations and Advertising Association). He won the Business Achievement Award from JSPRAA and first place in a competition sponsored by Central Jersey Videographers Association. ###

About SCORE Chapter 36
SCORE Chapter 36 of Monmouth County, a national nonprofit organization and a resource partner with the U.S. Small Business Administration (SBA), is located on the campus of Brookdale Community College, Lincroft, New Jersey. To help entrepreneurs and small business owners, more than 40 chapter members provide such services as confidential, one-to-one guidance and information free of charge on a full range of business topics. Business people, who would like to volunteer their time and expertise to help start new businesses or help existing businesses grow, are always welcome. Visit www.score36.org for more information.

Submitted by Fran Kirschner, Frantasy Enterprises

 

Casino Night to Honor Ocean County Hunger Relief Program

All Proceeds to Benefit Charities


In conjunction with the annual summer campaign to raise money for hunger relief, Dr. Ron Rotem, a Toms River dentist, will be honoring Ocean County Hunger Relief (OCHR) at the casino party he is hosting Thursday evening, August 16, 2007, from 6:00 to 10:00 p.m. at the Quality Inn, Toms River. Tickets cost $50.00 a person in advance and $75.00 per person if purchased at the door. In exchange for each ticket, players will receive playing chips valued at $250.00. To purchase the tickets in advance or to sponsor a table, call Dr. Rotem's office at 732-341-8500; or call Carol Latif, executive director of OCHR at 732-505-4357. All proceeds will benefit both Ocean of Love and Ocean County Hunger Relief.

The Quality Inn is serving complimentary hors d'oeuvres and non-alcoholic beverages as their donation to both charities. There will be a cash bar, prizes, and raffles throughout the evening. The radio station WKMK, 98.5 FM of Press Communications, is donating promotional air time, radio personalities for the casino night, music, and prizes.

Ocean County Hunger Relief is a nonprofit organization in Toms River that feeds families. OCHR maintains 31 food pantries throughout Ocean County and has more than 300 volunteers, who help provide four-day emergency packages of nutritional food.
Latif, the executive director of OCHR, says, “We feed over 3,000 people each month and 50% of them are children. We rely on people like Dr. Rotem and community organizations to help us.”

Come out for an exciting night of entertainment and fun playing such casino games as black jack, roulette, slots, craps, Texas Hold ‘Em and more, while you help raise money to feed children and help those families whose children have cancer.

Submitted by Fran Kirschner, Frantasy Enterprises

 

Young Professionals Celebrate First Anniversary

Young Professionals are celebrating their first year as a new committee of the Lakewood Chamber with a barbeque and a Lakewood BlueClaws baseball game at FirstEnergy Park, Lakewood, August 29, 2007, beginning at 6:00 p.m. The cost of admission to the game, the outdoor barbeque, networking, and a cash bar is $35.00 per person. Young professionals throughout New Jersey, family, and friends are invited to attend. For more information contact Michelle at CareOne Jackson at 201-421-9148 or send payment directly to Young Professionals, c/o Lynn Paslowski CPA, 326 Mulberry Place, Brick, N.J. 08723. Tickets must be purchased in advance.

Submitted by Fran Kirschner, Frantasy Enterprises

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